Sunday, June 12, 2011

Buy Buy Buy Fukushima Veggies

Radiation be damned. We're in this together, like it or not!

There are many events throughout Japan to promote goods, including fresh produce, from the area first affected by the March 11 earthquake/tsunami and then by "baseless rumors" (aka radioactive materials) that the vegetables and food items from the area are contaminated with radioactive materials.

Some events are organized by the government ministries and agencies, others by the prefectural or local governments. There are many by private businesses, and here's one of them, as happily reported by a newspaper in Fukushima.

ALSOK Group called on its 35,000 employees nationwide to purchase vegetables grown in Fukushima, in order to help farmers in Fukushima who suffer "baseless rumors (風評)" [that their vegetables are contaminated with radioactive materials]. Nearly 500 orders came, and as the first shipment, JA Shirakawa packed vegetables grown in Shirakawa. As more orders come in, other JAs within Fukushima Prefecture will take turns shipping the orders. The ceremony was attended by the president of the Fukushima branch of ALSOK Group, the head of the Shirakawa JA, and others.

NOTE: All in the name of business!

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